English
5+
فروعنا

مكاتب محلية وعالمية

150+
شركاء نجاحنا

علامات تثق بنا

10+
انجازاتنا

جوائز وشهادات تميز عالمية

200+
موظفينا

فريق عالمي يضم 180 خبير دولي، يقودهم 50 مبدع من الرياض

About the Project

Nolte Kitchens is one of Germany’s leading brands in the manufacturing of high-quality kitchens, known for its contemporary designs and exceptional attention to detail.

The collaboration initially began with Nolte Middle East in Dubai to support the brand’s partners with their marketing activities. The scope of work later expanded into the Saudi market through Nolte Saudi Arabia, which had no digital presence or social media activity prior to the partnership.

NEXA was responsible for building the brand’s digital presence from the ground up within a very short timeframe. This coincided with the COVID-19 pandemic, during which digital marketing became an essential factor in the success and continuity of businesses.

Objectives

  • up-arrow 1  Build a strong digital presence for the brand in the Saudi market. 
  • settings (3) 1  Increase awareness of the quality of Nolte’s German-made kitchens. 
  • idea (7) 1  Generate potential customer leads and encourage showroom visits. 
  • fingerprint (1) 1  Produce engaging visual content that reflects the luxury and uniqueness of the products. 
  • user (6) 1  Implement digital marketing campaigns that directly support sales. 

Challenges

  • The absence of any digital presence for the brand in the Saudi market at the beginning of the project.
  • The need to establish a complete digital identity within a short period.
  • The impact of the COVID-19 pandemic and the resulting restrictions on showroom operations and customer visits.
  • The need to develop effective digital alternatives for engaging with customers remotely.

Solutions

  • Developed an integrated marketing plan across digital platforms and social media channels.
  • Produced creative visual content, including photography, videos, and motion graphics.
  • Launched advertising campaigns targeting different regions across Saudi Arabia.
  • Encouraged customers to communicate directly with showrooms through digital channels.
  • Integrated marketing campaigns with customer relationship management systems to ensure a seamless customer journey and effective lead conversion.

Scope of Work

  • Publishing 20 social media posts and 10 stories per month.
  • Managing audience engagement and responding to customer enquiries.
  • Producing a variety of visual content, including images, videos, and animated designs.
  • Planning and executing digital advertising campaigns.
  • Custom-designed social media content.
  • Promotional videos for social media platforms.
  • Professional video production.
  • Creative Arabic-language visuals and designs.
  • Arabic-language advertising videos.

Results

  •  Built a comprehensive digital presence for Nolte in the Saudi market from the ground up. 

  •  Increased awareness of Nolte’s German quality and contemporary kitchen designs. 

  •  Generated potential leads and encouraged customers to contact and visit the showrooms. 

  •  Improved the customer journey from initial ad exposure to direct communication with the sales team 

  •  Established a consistent digital identity that supported the brand’s growth and long-term presence in the Saudi market. 

Our Work for This Project