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920031654 Speak to us

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+920031654

Audi

When Audi and other members of the VW Group need to sell cars in the UAE, they turn to Nexa.  To promote sales of the Q3, Q5 and Q7 ranges, Nexa launched a series of campaigns to raise awareness of the car, its features enticing those interested in the cars to book test drives, and therefore, creating sales opportunities.

Objectives

  • Lead generation targeting a range of UAE residents ready to purchase any of the following Audi vehicles:  Q3, Q5 and Q7
  • Sales ready leads required.  Test drive bookings classed as sales ready leads.

Challenges

  • Demand for new vehicles declined in 2018 with less people ready to purchase brand new cars in preference for used vehicles.
  • Client has never used digital-only campaigns previously but had noticed that traditional marketing was no longer creating the desired impact.  Internal sales education was also required.

Solution

  • Integration of sales lead data to the Audi's prospect / sales CRM
  • Workshop to educate the sales team about digitally generated leads and management of these
  • Social media campaigns across search, YouTube, Snapchat, Facebook & Instagram
  • Aggressive campaigns including demand generating retargeting messaging
Speak to Us
audi marketing company in dubai

2

Month Campaign

15,000+

Landing Page Views

254

Sales Qualified Leads

$42

Cost per Qualified Lead

We have extensive experience in the following industries

Professional Skills Development Employee onboarding Customer Service Training Technical Skills Training Communications Skills Banking and Finance Product Knowledge Holding Companies Compliance Cyber Security Soft Skills Sales Training Health & Safety Luxury Brands Retail Transportation Telecommunication
We'd Love to Speak to You

Our Office

HEAD Office

Al Imam Saud Ibn Abdul Aziz Branch Rd, Almasiaf, Riyadh 12465, Saudi Arabia

CONTACT DETAILS

Tel: ++966 58 194 1599

Email:support@maznexa.sa

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