The Mattress Store is the leading specialty retailer of premium sleep, seating, and massage products across multiple locations in the UAE. As the sole distributor of La-Z Boy in the country, the store also offers other globally recognized brands such as Englander, Osim, Technogel, and Auping. The company has its own factories for manufacturing and distributing mattresses, a testament to its success and scope. Nexa was honored to be selected for website development, social media management, and SEO/SEM marketing for this esteemed client. Our objective was to provide a comprehensive digital growth solution by increasing online presence, creating an e-commerce store, and tracking the customer journey. The Nexa team was strategic in their approach, ensuring the website showcased each brand while prioritizing the user journey. The website was designed to make product selection and purchase effortless, attracting, delighting, engaging, and converting potential clients. Our performance, design, and social media teams worked in tandem to ensure cohesion and maximize KPI and ROI.
